For example, my first tagvert - http://www.tagverts.co.uk/Tagverts/Tagvert/tabid/56/AdvertId/33/Default.aspx now has an SEO stat of 86%

The two "failed" essential metrics are just because the site is so new - so it will take a few weeks before these are resolved. The Very Important and Important metrics have been met, and that just leaves 3 moderate important 2 slightly important - which I will resolve in the next few days. My aim is to meet at least 39 out of the 41 metrics for search engine optimisation of the tagvert detail pages.
How will this help you as members? It will mean that your tagverts have the best chance possible for reaching the top of the search engines as quickly as possible for your chosen Tags.
The search engines are important, but they are not the only mechanism I am going to use to market and advertise Tagverts, but more on these plans soon - after a few more people have joined and started creating tagverts for their businesses.